Discover the gentle power of Dreft Pure Gentleness Liquid Baby Detergent, specifically designed for your little one's sensitive skin. This concentrated, fragrance-free formula is the #1 pediatrician-recommended baby detergent, making laundry day a breeze for parents who prioritize health and sustainability.

• Gentle Formula: Crafted with a plant-based formula, this hypoallergenic detergent is safe for sensitive skin, ensuring a soft touch on your baby's clothes.
• Fragrance-Free: Ideal for babies with allergies or sensitivities, the absence of fragrances means no irritation, offering peace of mind for parents.
• Environmentally Conscious: Free from added dyes, chlorine, phosphates, and brighteners, this detergent supports a healthier planet while delivering effective cleaning.
• Cost-Effective: With 46 fl oz capable of washing up to 32 loads, this concentrated formula maximizes value without compromising quality.
• Easy to Use: Simply measure, pour, and wash—Dreft makes laundry simple, allowing you to focus on what truly matters: your baby's comfort and safety.